May 14, 20224 weeks ago, I made a LinkedIn post that got 70 million viewsGoing viral was the furthest thing from my mind. It was the Saturday of the Passover/Easter weekend, and I had just returned from a 4-day road trip with my Dad. …2 min read2 min read
Apr 27, 2022This might anger some English teachers but……when it comes to creating content, you can toss some grammar rules out the window. For example: Contractions and conjunctions are cool. And don’t think they’re not. Prepositions provide power and are OK to end a sentence with. Fragments are fine. Agree? Our English classes have taught us these examples are wrong. But with your content, you want to write…1 min read1 min read
Apr 24, 2022How To Turn Your Reader OffIf you want your audience to engage with your content, it can’t talk about you. The cold hard truth is, your audience doesn’t care about you. They care about what you can do for them, how you can help them and the results you can help them achieve. So if…1 min read1 min read
Jan 24, 2021What I’ve Learned as a Freelance Writer After 13 Years and One PandemicTwo years ago, I wrote this article about what I’ve learned after 11 years as a freelance writer. Of course, that was written PC (Pre-COVID) and I know I’ve learned a lot more in the 10 months since COVID reared its ugly head in March of 2020. I’m not going…Freelancing5 min readFreelancing5 min read
Aug 5, 2020“Show Grace”Yesterday, the Minnesota State High School League announced its plan for fall sports. Neither of my kids plays fall sports at the high school level, yet I was still interested in their decision. Football and Volleyball will be moved to the spring. …Covid 193 min readCovid 193 min read
Apr 29, 20205 Questions to Ask While NetworkingWe’ve all been there: you’re in a networking situation — either talking with someone at a networking event or having a 1–2–1 conversation with someone you met at a networking event — and the conversation is painful. You ask a question, the other person responds, and then…crickets. The silence is…Business4 min readBusiness4 min read
Apr 15, 20203 Types of Content to Create Right NowContent is a critical component of any business. This was true in the pre-coronavirus days, and it’s true amidst this pandemic. In fact, I’d say that content is more critical now than ever. Through your content, you can keep in touch with your clients and customers. You can let them…Content Marketing6 min readContent Marketing6 min read
Mar 30, 2020You’ve Always Worked From Home. Now Your Family Does, Too.Over the past several weeks, scores of Corporate America’s employees have found themselves adapting to working from home. Millions of students — from Kindergarten through college-age — are also home, accessing their schools via distance learning. Social media has been overtaken by photos of people working from home, articles about…Work From Home5 min readWork From Home5 min read
Mar 27, 2020Why and How You Should Network, Even in the Age of CoronavirusI know, networking can be tough, even in the best of times. Walking into a room full of people you don’t know only to have to endure idle chit chat is not many people’s idea of a good time. Still, networking can be an effective way to grow your business…Networking5 min readNetworking5 min read
Mar 19, 2020How to take care of yourself in the time of COVID-19I admit it; I’m experiencing anxiety unlike I’ve ever felt before, and I know I’m not alone. The world turned upside-down in a matter of days, altering the way we live, work and play. Hundreds of millions of us have been told to go home and stay there. Work if…Health3 min readHealth3 min read
